Arctic Approach Management lives by a set of principles, the most important of which, is to work with our athletes towards the absolute development of their sports careers. With this in mind, our objectives are simple: working together to create an integrated package designed to maximize our athletes’ return. Arctic Approach Management’s primary concern is to maintain strong relationships with our athletes, their coaches, clubs, sponsors, and commercial partners. With these principles in mind, we firmly believe that each of our athletes has every possibility of reaching their personal goals and achieving their maximum potential.Arctic Approach Management is proud that we can truly call ourselves an international sports management agency. We have representatives and contacts in various parts of the world, including Norway, Sweden, Italy, and the USA. This network allows us a greater flexibility to work with our athletes and connect them and their support staff with a variety of necessary services.While the philosophy of Arctic Approach Management is to better our athletes and their careers, we also believe strongly in clean sports. That is why we do our part by refusing to represent athletes with doping or criminal convictions. Instead, we concern ourselves with surrounding our athletes with a positive sporting culture and work to educate them to the anti-doping codes and any relevant updates.

Our APPROACH stands for Advice, Promote, Prepare, Recruitment, Organize, Arrangements, Coaching, Help for our athletes.