kenya flower industry case study

Several factors made Kenya attractive for growing flowers: a cheap and relatively educated labor force, suitable climate conditions and proximity to Europe's big markets. Kiptui, M. (2007). no longer supports Internet Explorer. Orodho, J. The government through the central bank should employ effective strategies to control inflation and stabilize exchange rate to avoid uncertainty about potential future movements in the exchange rate and flower prices. This paper sought to analyze factors affecting employee relations in organizations in Kenya, the case study of Waridi Ltd. Study variables included working This is a highly fragmented industry, with the 50 biggest floral companies only making up 10% of the revenue. Factors Affecting Competitiveness of Kenyan Cut Flower in the International Market: A Case Study of Cut-Flower Firms in Nakuru County ISSN : 2028-9324 Vol. Page 2. 524 year-old male flower worker with five years’ experience in the local flower industry 2.1. Agricultural Exports. Determinants of Earnings from Tea Export in Kenya. The value of this study was to help the players in this industry understand better those factors that influence international trade in the premium liquor industry. Hendry, H. (2006). Exchange rate volatility and exports: New empirical evidence from the emerging East Asian Economies, World Economy, 33: 239- 263. ENVIRONMENT: A CASE STUDY OF THE FLORICULTURE INDUSTRY IN KENYA by EMMANUEL OTIENO AWUOR submitted in accordance with the requirements for the degree of DOCTOR OF BUSINESS LEADERSHIP At the UNIVERSITY OF SOUTH AFRICA SUPERVISOR: Dr. M.M. 13th Edition, McGraw-Hill International. Modelling the volatility of exchange rates in the Kenyan market. Research methods for business, A skill-building approach (5th ed.). You might think of Ecuador as an ultimate “banana republic” by victim of being the world’s biggest exporter of bananas, but over the past two decades it has become famous for a rather more fragrant crop. The farm yields diminish and the economic losses to the farmers are likely to be much greater. Created: Apr 24, 2012. is a personal, non-profit making website for Geography teaching resources. Stratified random sampling technique was used to draw a sample size of 96 respondents. Seed Industry In Kenya Case Study. Bah, I. Kenya Flower Industry. Theory and policy of international competitiveness, Praeger Publisher. Real exchange rate volatility and foreign trade: evidence from South Africa’s exports to the United States. & Pugh, G. (2010). Long-run PPP may not hold after all”. Evidence from Kenya and Cote d’Ivoire. Knowledge, technology and growth: the case study of Lake Naivasha cut flower cluster in Kenya Manage., 4(7):1401-1408. (2004). Kiptui, M. (2008). Course: INB 372 (International Business) Case Study: Roses with altitude: why Ecuador’s flower industry stands out. var Tawk_API=Tawk_API||{}, Tawk_LoadStart=new Date(); Limao, N. & Venables, A. J. Findings showed that export volumes factors notably demand for flowers and production capacity affected the export earnings of the Kenya flowers to a large extent. Research Methodology, 3rd Edition. 4 1 customer reviews. var s1=document.createElement("script"),s0=document.getElementsByTagName("script")[0]; Flower export earnings was analyzed   together with the Exchange rates (Kshs Vs Euro), inflation rates, foreign capital flows and volume of flower exports for the period January 2011 to December 2015. Effects of exchange rate on French Beans exports in Kenya, Department of Agricultural Economics, University of Nairobi. (2001). Trade Flows. IGCSE Geography Case Studies 3 Population growth and resources over and under population Population distribution - Australia: IGCSE Population Anti-natalist policy - China's one child policy: Pro-natalist policy - Singapore Ageing and declining population - Japan: Case study 1.0 Rapid Population Growth Niger Journal of Business and Economic Statistics, 18 (1), 10-17. Cameron, S., Kihangire, D. & Potts, D. (2005). increasing unit labour cost and low levels of competitiveness. Does exchange rate volatility harm exports? s1.async=true; Nordhaus, W. D. (2010). As with tea, Kenya leads the world as the largest exporter of cut flowers to the European market, with a 38% market share. Does the exchange rate matter for Kenya’s exports? The Business Cost of Ethical Supply Chain Management: Kenya Flower Industry Case Study Journal of Economic Surveys, 13, 1, 71–106. Shane, M., Roe, T and Somwaru, A. World Economic Research, 15-22. Minot, N. and Ngigi, M. (2004). SSE/EFI working paper series in Economics and Finance. Norwegian Institute of International Affairs, Oslo, 26 pp. This study adopted the descriptive case study research design. Infrastructure, Geographical Disadvantage, Transport Costs and Trade. Journal of Economic Surveys, 13, 1, 71–106. The flower farm has a total population of 360 employees. Afri, J. become a key factor in the hotel industry. Partnerships for learning and innovation in agri-export industries: A case study of farmer-exporter partnerships in Kenya's flower industry Copy the page URI to the clipboard Bolo, Maurice Ochieng (2011). Small farmer participation in export production: The case in Kenya, Kenya Institute of Public Policy Research and Analysis. One of the strategies used to achieve quality is Total Quality Management (TQM) which is an organizational wide approach to continuously improve quality of all the processes, products and services. Through backward linkages, the floriculture industry has an impact on over 2 million livelihoods (KFC, 2017a), which equates to five per cent of the Kenyan population. Competition from Ethiopia’s fledging cut flower industry has also threatened Kenya’s dominance in Africa. Sorry, preview is currently unavailable. (2008). Maana, I., Mwita, P., & Odhiambo, R. (2010). // ]]>, Creative Commons Attribution-NonCommercial 4.0 International License. Case study – Kenya’s agriculture transformation. The study recommended that flower firms should consider exchange rate volatility when looking for exports market, changes in balance of payments and government debt payment trend should be taken into account when exporting flowers to foreign markets. The area of complex adaptive systems is explored and the link with the floriculture industry in Kenya is shown. Show More. Mwanza, J. factors affecting export earnings: a case study of the flower industry in kenya The general objective of the study was to establish the factors affecting the flower export earnings in Kenya. Export Potentiality of Flower Industry: A Case Study on Bangladeshi Flower Industry Salma Akter Laboni1, Jarin Sadia Promy1, ... Africa is showing remarkable performance in flower production and export with Kenya is now the 2nd largest cut flower supplier to … s1.src=''; NUPI Working Paper 797. 4, Oct. 2014 1556 In terms of vertical strategic alliances, most of the leading Kenyan exporters have a series of well-established relationships with EU-based importers. Empirical evidence from Kenya’s tea and horticulture exports, CSAE Conference Oxford, 2008. Prof. Dr. Fred van Eenennaam of The Decision Institute is co writer of the case, together with writers Professors Michael E Porter and Jorge Ramirez Vallejo of Harvard Business School and with the help of FloraHolland. Despite phenomenal growth and job creation, the industry has been criticised for poor working conditions on some farms. The views Author: Created by Geography_Geek. The Cut-Flower Industry has been active in Kenya since the 1980's, but only in the 1990's has it transformed into a major player in the international market. The study found out that exchange rate volatility affected the export earnings of flowers. However, the it was concluded that inflation rate was the major factor affecting export earning in Kenya flower firms with a coefficient of 0.664, then followed by export volumes with a coefficient of 0.223, then exchange rate volatility with a coefficient of 0.075 and lastly foreign capital flows with a coefficient of 0.029. You can download the paper by clicking the button above. Following tea in export earnings is the flower industry, which brings some $1bn into the economy annually. These players can be both local and international players. & Ghura, D. (2000). 8 No. Key Words: Exchange Rate Volatility, Inflation Rate, Foreign Capital, Export Volumes, Export Earnings. The industry has, however, faced a decline over the last five years. The purpose of this study was to investigate the influence of occupational safety and health on employees’ performance in Flower Industry in Kenya; A Case Study of Penta Flowers … (2007). The respondents were Europe and North America have been dominating the flower industry for many years but suddenly export of flowers has seen a decline in this region as the importers are moving toward lower-priced markets like Kenya, Ethiopia, Ecuador, China, Israel, Malaysia and India. Enter the email address you signed up with and we'll email you a reset link. Coric, B. The target population to which the research results were generalized consisted of the 234 flower farms in the country (Kariuki, 2010). The Impact of exchange rate volatility on international trade flows. Identifies reasons for locating the industry here and the issues related to the flower growing industry for Kenya. (2009). Findings from the analyzed data showed that foreign capital flows affected the export earnings of the Kenya flowers. It Fair trade in Kenya In Kenya, the flower industry has grown rapidly since the late 1990s. Preview. Evaluating exponential GARCH models. Immediately after independence, there was an amalgamation of four labour unions which represented workers in different sub-sectors within the agricultural sector. Has exchange rate volatility reduced Ugandan Coffee Export Earnings? Environment and Production Technology Division and Markets, Trade and Institutions Division, International Food Policy Research Institue. Muthamia, A.K. s0.parentNode.insertBefore(s1,s0); Sekaran, U., & Bougie, R. (2010). Otieno, B. and Mudaki, K. (2011). Pugel, T. (2007). It was noted that the two inflation rate factors notably purchasing power and government securities issue affected the export earnings of the Kenya flowers to a large extent. It was identified that the two exchange rate volatility factors notably balance of payments and government debt payment affected the export earnings of flowers. Flowers are grown and sold to many of its trading bloc partners and to other countries of the world. Kenya’s labour productivity growth has, for example, declined from 4 per cent in 2007 to 1.4 per cent in 2012. Research Memorandum, Centre for Economic Policy Business School, University of Hull. s1.setAttribute('crossorigin','*'); Factors influencing real exchange rate and export sector performance in Kenya, School of business and economics, department of economics, Moi University. (2014). The initial reliance on the small-scale, peasant-based coffee industry during the … A Meta regression Analysis. Journal of International Economics, 8, 4, 483-511. An activity which provides students with case study material on a primary industry, flower growing in Kenya. Elements of Education and Social Science Research Methods, Second Edition. A review of current studies is done on the subject of supply chain management and particularly the various conceptual frameworks/models developed by a number of researchers around the world. A. The Business Costs of Ethical Supply Chain Management: Kenyan Flower Industry Case Study By Chris Collinson May 2001 NRET – Natural Resources and Ethical Trade Programme This publication is an output from a project funded by the United Kingdom Department for International Development for the benefit of developing countries. A Framework for estimating equilibrium exchange rates”. Economic Issues No.23, Washington, DC: IMF. 2356775 Research Project ABSTRACT Name: M. Kubwalo Student Number: 2356775 Name of Degree: Masters in Commerce Department of Management, University of the Western Cape Title: Factors Affecting the Development of Non-Traditional Export: A Case Study of the Cut Flower Industry in Malawi. World Bank Economic Review, 15(3), 451-479. The evaluation study is commissioned by IDH - the Sustainable Trade Initiative and took place in ... case of a farm targeting 500 of its employees this would hence amount to between € 4,600 and By using our site, you agree to our collection of information through the use of cookies. & Amusa, H.A. Kenya has a range of value chains in floriculture, textiles, leather, automotive production, intermediate and final manufacturing, music industry and tourism. This empirical research had the overall objective of investigating the factors contributing to supply chain disruption in the industry and used Equator Flowers Limited in Eldoret, Kenya as a case study. Export performance and its determinants: supply and demand constraints,United Nations Publications. 1 Iss 1 pp. Exchange Rates, Foreign Income, and U.S. s1.charset='UTF-8'; Porter, Michael E., Jorge Ramirez-Vallejo, and Fred van Eenennaam. To browse and the wider internet faster and more securely, please take a few seconds to upgrade your browser. Read more. (2003). “ The low participation of the smallholder farmers in the export markets is due to stringent consumer demands for high quality and safer production laid down by the market demands”, said William Ruto, Kenya’s Agriculture minister. Use this resource to teach KS5 Geography students about the flower industry in Kenya. Are horticultural exports a replicable success story? The study further identified that export volumes affected the export earnings of the Kenya flowers. Includes a map skills task, web search and video activity. The effects of exchange rate variability on International Trade. International economics. The effects of exchange rate on the trade balance in Ghana: Evidence from Cointegration Analysis. in Kenya since this is the organization under study. "The Dutch Flower Cluster." })(); Bangladesh has also experienced a drastic change in the flower cultivation. ii Max Kubwalo Student No. Engel, C. (1996). National Bureau of economic research; working paper series 5646. Trade unionism in the cut flower industry has been in existence since independence. 1 - 14 Context: The cut-flower sector in Colombia In the 1980s and 1990s, a shift took place in Colombia. Ncube, M. & Ndou, E. (2011). VOSLOO JUNE 2012 Fugazza, M. (2004). 2033 k Street, NW Washington, DC 20006 U.S.A. Mwangi, S. M., Mbatia, O. and Nzuma, J. The Dutch Flower Cluster case is a business case on the success of the Dutch flower sector. The study used secondary data to achieve the stated research objective. Over 85% of cut flowers are exported to Europe with floriculture accounting for 8% of export earnings and employing 85,000 Ethiopians. Exchange-rate volatility and foreign trade: Evidence from thirteen LDCs. The study population constituted of Equator Flowers Limited. Promoting growth in sub-Saharan Africa: learning what works. The study established that the inflation rate affected the export earnings of the Kenya flowers. Hall, p.130. The study therefore sought to explore the practice of TQM in the Kenya hotel industry. The study drew conclusions that the major factors affecting the flower export earnings in Kenya included; exchange rate volatility, inflation rate, foreign capital flows and export volumes. It is evident that the country is generally at the low end of the value chain, given that a large component of Kenya’s exports is in raw materials (e.g. uses cookies to personalize content, tailor ads and improve the user experience. The floral industry in the U.S. has a combined yearly revenue over $5 billion, which is spread across around 15,000 retail flower shops. Saunders, Thornhill and Lewis (2009) Research Methods for Business Students, 5th Edition, Prentice. The study used secondary data to achieve the stated research objective. The general objective of the study was to establish the factors affecting the flower export earnings in Kenya. Basu, A., Calamitsis, E. A. //

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